Most of the Search Engine Optimizers don’t know that an indication of low text to HTML ratio is bad for SEO. This is a serious error and needs to be fixed on priority. Most of the time, the page has little content and code, and to fix this, here is the solution. Basically what you have to do is include more content on the pages. It is suggested that a good text-html ratio must be in between 8% and 22%.
Tools that indicate low text against HTML ratio
To find out if your page or post has a reduced amount of content by the code or HTML ratio, you must use tools like SEMRush. There are also a couple of other sites that let us analyze the same for free.
How to evaluate the web page or post without using any tool?
WordPress offers two types of demonstrations that are being generated in the content editor, the visual model that shows the production of content as it is posted and the text model which shows the HTML content.
The suggestion to find out if there is much HTML content on the text is to click the “text” option in the upper right corner, copy the entire contents and separate content text and what code text. Once separated, evaluate the amount of code and see if it is greater than 8:22 percent or not. If less than this range, you will need more code. If higher, you need to have more text/content.
Why does it happen?
Searches on the internet evolve gradually following the Google algorithms, Bing, Yahoo, and others. Today there are hundreds of factors that influence the sites or blog positioning in search engines, making SEO strategies more complex each day. One point to consider is the amount of HTML code for the content.
Causing excess HTML
Codes X HTML ratio: All that may be linked to the generation of code on the page or posting can generate this kind of problems: Excess images in the post, exaggerations links, many words in bold (strong) or italic (in). In short, everything that can create a visual excess and/or resources in the post.
Conclusion
As stated early, if you have many pages with a higher HTML ratio, it is a warning signal to the SEO and the way that your content is being exposed to your user. After all, good content for your audience should not be loaded with references to links, images or tags but to be based on the solution of a problem delivering exactly what was sought on the page.
